Consumers’ Embrace of Digital Health Tech Stalls, and Privacy Concerns Prevail – Accenture’s 2020 Research
Health Populi
MARCH 10, 2020
Use of mobile apps to track personal health activity fell from nearly 1 in 2 consumers to 1 in 3. For health care, this becomes a barrier to health engagement — which is trying to go increasingly digital, mobile and virtual. Let’s call out the two keywords in this phrase: Concern + Embrace. .
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