Consumers Focus on Basic Needs in the COVID-19 Pandemic: Is Self-Care a New Normal?
Health Populi
MAY 6, 2020
Personal health, food and medicine, safety and financial security are consumers’ top priorities as of April 2020, learned in consumer research analyzed in How COVID-19 will permanently change consumer behavior from Accenture. Both health and economic concerns plague consumers around the world as people “strive to adapt to a new normal,” Accenture reports. “Fear is running high as individuals contemplate what this crisis means for them…for their families and friends,
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