Trust Is the Currency for Consumer Health Engagement – A Bottom-Line at CES 2020
Health Populi
JANUARY 9, 2020
Several consumer surveys published to coincide with CES 2020 provide insights into the new consumer trust mindset across industries, but especially important for health engagement. Six in ten people told Kantar that privacy concerns like data breaches prevent them from using wearable tracking devices or using telemedicine services.
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