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Digital Musculoskeletal Investment Trends 2024 and Future Innovation in the Digital MSK market

Lloyd Price

Focus on Preventative Care: Digital MSK solutions can move beyond treating existing conditions to preventing injuries through personalized assessments, strengthening exercises, and promoting healthy posture and movement patterns. Integration with Mental Health Care: There's a strong link between chronic pain and mental health.

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Apple's Healthcare Strategy: Build, buy or partner? Buy appears to be the most likely.

Lloyd Price

In 2021, Apple partnered with Johnson & Johnson to develop a new digital health platform for managing chronic diseases. These are just a few examples of Apple's healthcare partnerships. Second, the healthcare industry is a large and growing market, which other new markets offer the growth size and potential scale to Apple?