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Geonetric
MAY 16, 2024
In digital healthcare marketing, maintaining both safety and compliance for your website isn’t just important— it’s essential. At the heart of this lies the often-overlooked aspect: script management.
Geonetric
MARCH 5, 2024
Throughout our HIPAA Guidance series, we’ve been discussing the Department of Health and Human Services (HHS) guidance relating to the use of online marketing tracking technologies by HIPAA Covered Entities and its implications for healthcare digital marketing professionals.
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Geonetric
APRIL 4, 2024
We’ve covered a variety of topics related to this guidance including, a general overview of the guidance, impacts to the MarTech stack, the use of Pixels for Tracking purposes, and web & digital analytics platforms. On March 18, 2024, updated guidance was released in an attempt to further clarify the intended message from HHS.
Geonetric
APRIL 4, 2024
We’ve covered a variety of topics related to this guidance including, a general overview of the guidance, impacts to the MarTech stack, the use of Pixels for Tracking purposes, and web & digital analytics platforms. On March 18, 2024, updated guidance was released in an attempt to further clarify the intended message from HHS.
Geonetric
AUGUST 18, 2023
In December, the Department of Health and Human Services (HHS) issued guidance relating to marketing trackers by HIPAA Covered Entities which is the cause for research and introspection on how and where these technologies are appropriate to use within healthcare digital properties.
Geonetric
AUGUST 18, 2023
In December, the Department of Health and Human Services (HHS) issued guidance relating to marketing trackers by HIPAA Covered Entities which is the cause for research and introspection on how and where these technologies are appropriate to use within healthcare digital properties.
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