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The Digital Health Consumer According to Rock Health

Health Populi

Rock Health’s 2018 survey reinforces what we know-we know about consumers’ willingness to share health data — and that is that the physician, above all health care entities, is the patient’s most trusted data steward. Check out Estonia and Switzerland for case studies on that.

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The Digital Pharmacy: Walgreens’ Emerging Strategy

Chilmark Research

First, Walgreens and WebMD have been collaborating for months on a partnership that brings WebMD tools (namely an online goal-setting/care coaching program) to the Walgreens website, and introduces Balance Rewards-based incentives for users of the WebMD app who are tracking fitness, nutrition, or other health data.