What Your Financial Statements Are Telling You—And How to Listen!

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Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success.

Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements. This isn’t a dry accounting lesson—it’s a dynamic session designed to help you decode your numbers and turn financial data into a strategic advantage!

Key Takeaways:

Read Between the Lines 📊 Learn how to interpret your financial statements beyond the basics to uncover hidden insights.
Key Metrics that Matter 🔑 Discover essential financial ratios and indicators that tell the real story of your business.
Turn Insights into Action 🔎 Use financial data to drive smarter decisions, identify risks, and create a roadmap for growth.

Don’t just report the numbers—understand what they’re telling you. Register now!

May 13th, 2025 at 11:00 AM PST, 2:00 PM EST, 7:00 PM BST

Brought to you by:

David Worrell, CFO, Author & Speaker

An accomplished CFO, serial entrepreneur and author, David Worrell is the founder of Charlotte-based FuseCFO. David and his team at FuseCFO provide a complete "Outsourced Finance & Accounting Department" for small and medium sized businesses. His clients include film producers, online retailers, manufacturers, healthcare companies, and private equity funds around the country.

Worrell is a graduate of The Ohio State University, the Sandler Sales Institute, the E. M. Kauffman Foundation's FastTrack Entrepreneur Training program, and Moody's Emerging Markets Analyst training program. He has been recognized five times as a "Fast 50" award recipient for building fast-growing new companies.

Before moving to Charlotte, Worrell taught international business planning within the top-10 ranked MBA program at the Fisher Graduate School of International Business, in Monterey, California, and from 2001-2007 was a regular contributor to Entrepreneur Magazine on all aspects of business finance, acquisitions and exit strategies. He also wrote a widely used textbook, The Entrepreneur's Guide to Financial Statements, and more than 300 other published works on entrepreneurship and finance.

David helps clients make better business decisions, take more effective action, and build a stronger, more profitable business. To learn more, visit FuseCFO.com.

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